Jul 01, 2013 | Posted by: abi s

One of the things that many small business owners struggle with is advertising and marketing. Unlike the bigger companies, a small business just does not have the big bucks to make use of the traditional options such as television, radio and bridal magazines. That is okay today, the Internet has become the great equalizer. It is the most economical way to reach your target audience and to grow your wedding vendor business . Keep reading, we have listed some of the best ways to advertise a small business today.

1. Social Media is your friend. Sign up and create pages on Facebook, MySpace and other social websites. Once you have a Facebook account you can create a page or several pages that talk about the things you have to offer. Invite your family and friends to like your page and share it with their friends. This is a great way to promote sales, discounts and other specials associated with your wedding vendor business.

2. Twitter is also a great avenue for finding people with interest in your specialty. You should not just Spam your followers though, keep the posts relevant to your business but not just about your offerings and you will do fine.

3. You will find many forums and other social sites online. Join as many as you can. The objective in all of the aforementioned choices is to build a reputation as an authority in the area that your wedding vendor business covers. If people come to see you as an authority on wedding floral design they are more apt to look to you not only for advice but also on where to buy.

4. Find blogs that are specific to the types of goods or services that your wedding vendor business is known for. contact the blog administrator, ask to become a guest blogger in exchange for free advertising. Find blogs that have established followers and you are on your way to increased sales.

5. Advertise for free or at a very low cost on wedding planner websites . One great site that already has thousands of members is iwedplanner. The brides, grooms and families have come to trust iwedplanner and once you establish yourself as a presence on this website you will reap the benefits of having a built in target audience.

Most small wedding vendor business owners have more time than money. These techniques will require a time commitment but the rewards are well worth the trouble. Sites like iwedplanner offer brides free wedding planning tools like budget calculators and they also get free wedding websites. This means they are constantly coming back to the website as they progress in their wedding plans. For you this means added visibility. The iwedplanner site also offers the brides-to-be free wedding planner mobile apps for iPhone, iPad and Android , the brides will have direct access to your ads via this medium as well. Which is another way to save since mobile apps are very expensive to have created. Learn more about iwedplanner and what they have to offer wedding vendor businesses by visiting their website today.